ORANGE COUNTY SOCCER CLUB + SOCIAL DISTORTION

TARGET

Lovers of Music and Soccer in Orange County.

GOAL

Connect Orange County Soccer Club to music fans through authentic partnerships.

PROGRAM

  • Collaborated with iconic Orange County punk band Social Distortion to create collectible limited edition merchandise made by Official League.

  • The collaboration was celebrated at an OCSC home game, where fans could purchase the items and the band made a game day ball presentation.

  • A portion of the proceeds from the merch sales were donated to Big Brothers Big Sisters of Orange County.

Created by Official League

 

RESULTS

  • The entire collection of Official League products sold out online prior to game day and the on site collection sold out during the event.

  • Raised funds and gained awareness for the Big Brothers Big Sister or Orange County.

  • The collaboration was covered by various press outlets including:  Orange County Register, Patch.com, Music-News, Sports 365

Created by Official League