HIPCAMP x THE NORTH FACE

UNDER THE STARS CAMPAIGN

TARGET

Young creatives, tastemakers, trendsetters

GOAL

Create a festival in the forest featuring amazing bands, incredible food, and a 48-hour itinerary

 
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PROGRAM

• COLLiDE was tasked with producing Hipcamp events throughout the country including New York, California and Texas
• COLLiDE managed and executed talent booking for buzz-worthy bands, production, marketing and content creation for all events
• COLLiDE worked with Hipcamp and The North Face to bring regional partners including Stumptown, YETI Coolers, Rdio and more

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RESULTS

  • Each event had well over 250 guests

  • Secured great press and social media coverage with exclusive content

  • Created a unique event that brought together creative thinkers from various backgrounds