Collide

Hipcamp x The North Face: Under The Stars Campaign

Hipcamp x The North Face: Under The Stars Campaign

TARGET:

Young creatives, tastemakers, trendsetters

GOAL:

Create a festival in the forest featuring amazing bands, incredible food and a 48-hour itinerary

PROGRAM:

• COLLiDE was tasked with producing Hipcamp events throughout the country including New York, California and Texas
• COLLiDE managed and executed talent booking for buzz-worthy bands, production, marketing and content creation for all events
• COLLiDE worked with Hipcamp and The North Face to bring regional partners including Stumptown, YETI Coolers, Rdio and more

RESULTS:

• Each event had well over 250 guests
• Secured great press and social media coverage with exclusive content
• Created a unique event that brought together creative thinkers from various backgrounds