International music audiences, fans of travel and those attending SXSW.
To create original online talent using international bands, with the ultimate goal of choosing two lucky bands to play at a #COLLiDEonRainey showcase at SXSW ’16.
- In Late 2015, COLLiDE sent backpacks to 7 different artists across the globe (artists from South/Central America, Korea, and North America) Enclosed in these packs was $500 cash, a GoPro camera, and an ask to send us something inspiring. The response was incredible, with each band sending us something unique to them, their sound and their culture.
- Unique & engaging online content for Jansport.
- SXSW social support and online presence.
- A program that can continue yearly.